Giftbox Boutique, renowned for their curated gift boxes and hampers, approached Talisha Bowmar Design with a delicious challenge: expanding their private label snack food offerings. Owner Katie envisioned a new chocolate snack pouch brand and a complementary tea range for Gather&Graze, seamlessly integrating them with her existing collections.

Katie provided a mood board and a sense of the desired design style. We collaborated with her to refine the concepts and develop captivating packaging for both the pouches and tea boxes. The final designs achieve a perfect balance – modern and visually striking for individual appeal, yet maintaining a cohesive color palette and theme that complements Giftbox Boutique's established private label ranges within Gather&Graze. This ensures a unified brand experience when presented together in their curated gift selections.

We delivered a comprehensive brand identity kit for Three Little Birds chocolate snack pouches and T&Me tea range private label snacks, including logos, color palettes, and font pairings, along with three design variations each for the snack pouches and tea boxes. The new branding and packaging design has been a hit, generating positive buzz and customer excitement – Katie reports enthusiastic feedback.