Empowering Wāhine Entrepreneurs:
A Collaboration for Bronzed Beauty

Māori mama influencer and entrepreneur, Summer Brons, trusted Talisha Bowmar Design to elevate her vision from concept to shelf-worthy reality. We worked with Summer on the design of her previous makeup and apparel brand concepts, building a strong foundation for her foray into the self-tanning market.

Summer's mission was to develop a safe, sun-kissed glow with a luxurious, natural-looking self-tanning mousse. We crafted a chic, minimalist brand identity and packaging design system, perfectly suited for the shelves of Mecca Cosmetica and other high-end retailers. We prioritised cost-effectiveness for the initial launch, presenting options for both full-bottle and sticker labels for her first tanning product.

As Summer Brons flourished, Talisha Bowmar Design expanded the design system to encompass sleek canister packaging, powder pottle labels, stylish mailer boxes, branded stickers, and custom tissue paper featuring hand-drawn line art illustrations of Summer herself amidst tropical beach and pool backdrops. This cohesive design and colour system ensures brand consistency as new products are continuously added to the Summer Brons Tan collection.